Amazon India has officially announced the dates for its much-anticipated Prime Day 2025 sale, set to run for three days from July 12 at 12:00 AM to July 14 at 11:59 PM. This extended shopping window, a first for India, offers Prime members an additional 24 hours to snag incredible deals across a vast array of products. As always, a Prime membership is crucial to unlock these exclusive offers, with free 30-day trials available for eligible individuals and discounted memberships for young adults, students, and government-assistance recipients.
A new feature, “Today’s Big Deals,” will drop themed daily deals, launching at midnight IST. These limited-time offers will refresh frequently, sometimes as often as every five minutes during specific periods, ensuring a dynamic shopping experience.
Unveiling the Discounts On Prime Day 2025: What to Expect
Bank Offers:
A major highlight for Indian shoppers is the additional 10% instant discount available when using ICICI Bank credit and debit cards, SBI credit cards, or opting for EMI transactions through these banks. Amazon Pay ICICI Bank credit cardholders will also enjoy an unlimited 5% cashback and an additional 5% instant discount during Prime Day.
Smartphones & Accessories:

Prepare for significant savings with up to 40% off on smartphones and accessories. Prime Day 2025 will see the launch of new models including the Samsung Galaxy M36 5G, OnePlus Nord 5, OnePlus Nord CE5, iQOO Z10 Lite 5G, realme Narzo 80 Lite 5G, HONOR X9c 5G, OPPO Reno14 Series, LAVA Storm Lite 5G, and iQOO 13. Popular models like the Samsung Galaxy S24 Ultra 5G, iPhone 15, and OnePlus 13s are also expected to see deep discounts. Additionally, shoppers can benefit from exchange offers of up to ₹60,000 and No Cost EMI options for up to 24 months, reports India Today.
Laptops & Tablets:
Laptops from leading brands such as HP, Lenovo, Dell, Asus, and Apple will feature discounts of up to 40%. For tablet enthusiasts, expect up to 60% off on brands like Xiaomi, Samsung, and OnePlus. (Source: India Today)
Smart TVs & Projectors:
Upgrade your home entertainment with up to 65% off on Smart TVs and Projectors from brands like Sony, LG, TCL, and Xiaomi. There will also be additional offers of up to ₹20,000 off through bank offers, coupons, and exchange discounts, alongside extended warranty options for up to 4 years. (Source: HerZindagi)
Home Appliances:
Expect substantial savings of up to 65% on various home appliances. This includes:
- Washing machines (LG, Samsung, IFB, Bosch): Up to 60% off.
- Air conditioners (Daikin, Carrier, LG): Up to 60% off.
- Refrigerators (Haier, Godrej, Samsung): Up to 55% off (e.g., Samsung AI refrigerators with up to ₹17,000 off including bank offer and coupons).
- Dishwashers, chimneys, and microwaves: Up to 65% off. Shoppers can also look forward to coupon discounts of up to ₹5,000 and exchange bonuses of up to ₹17,000. (Source: HerZindagi)
Electronics & Accessories (General):
This broad category will see markdowns of up to 80%, encompassing headphones, wearables, speakers, and smart devices. Cameras from top brands like Sony, DJI, GoPro, and Insta360 will be available at up to 50% off. Audio gear from Boat, JBL, Sony, and Bose, along with wearables from Noise, Amazfit, and Fire-Boltt, will also feature major discounts. (Source: India Today)
Specific Amazon device deals for India include:
- All-New Kindle Paperwhite: Flat ₹3,000 off, available at ₹13,999.
- Echo Pop Combo for Kids with Alexa Activity Kit: Flat 56% off at ₹3,499.
- Echo (4th Generation) Combo with Wipro Smart Bulb: Flat 54% off at ₹5,550.
- Echo Pop: Flat 41% off at ₹2,949.
- Echo Show 8 (2nd Generation): Flat ₹5,000 off, now at ₹8,999.
- Fire TV Stick HD: Flat 55% off at ₹2,499.
- Fire TV Stick Lite: Flat 50% off at ₹1,999.
- Fire TV Stick 4K: Flat 36% off at ₹4,499. (Source: FoneArena)
Other Offers:
- Audible Premium Plus: New subscribers can get three months for $3 (INR equivalent not specifically stated for India, but typically reflects global offers). This offer runs through July 31.
- Back to School and Off to College: Prime members can find school tech starting at ₹1,250 (approximately $15) and save up to 40% on school supplies. Exclusive savings are available on laptops, fashion, home, and books. Early deals on Amazon Essentials and Amazon Basics include ₹20 off a ₹100+ purchase of “Build Your Dorm” essentials, with back-to-school styles starting at ₹10. (Source: Amazon official listing, converted from USD to INR for context)
- Local Shops: Up to 75% off on everyday favorites delivered in 48 hours, up to 50% off on groceries, sweets, and chocolates, and up to 60% off on stylish furniture. (Source: About Amazon India)
Preparing for Prime Day 2025: To make the most of Prime Day, Amazon encourages members to utilize its generative AI-powered shopping features. Use Rufus, Amazon’s AI shopping assistant, for tailored deal recommendations. Create custom prompts with your interests to receive personalized deal suggestions. Leverage AI-powered Shopping Guides to research product categories and identify the best prices in advance. Amazon recommends adding items to your Lists or using the “Buy Again” feature for quick deal spotting.
Are Prime Day deals exclusive to Prime members?
Yes, all Prime Day deals in India are exclusively for Prime members. If you’re not a member yet, you can sign up for a free 30-day trial to access the sales. Amazon offers various Prime membership options in India, including the annual Prime membership at ₹1,499 for full shopping and entertainment benefits, Prime Lite at ₹799 with full shopping benefits and limited Prime Video access, and Prime Shopping Edition at ₹399 tailored for those solely interested in shipping and shopping benefits. (Source: India Today, FoneArena)





